Whether you plan on using fonts for personal or commercial use, you need to consider a couple of things. Fonts say a lot—sometimes more than the words themselves. Branding, logos, marketing campaigns, and so many other things are given power through the fonts that are...
Are you thinking about moods when you are designing something? Emotion plays a tremendous role. Not only does the project have its own mood, but the audience will also have emotions that influence how they interpret the design. Emotions also affect how people navigate...
Digital marketing has changed the landscape of how and why advertisements are used. Competition has gotten stronger throughout the years as more companies refine their technique. Better yet, digital marketing continues to evolve alongside technology. This means that...
How we conduct a business is always changing. Thanks to technology, more people are able to pick up a phone and immediately check for the products they want. No wonder marketing has shifted its focus to a more digital layout, where ads are seen on multiple platforms....